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FEMMS

Project Type

Commercial

Date

SEP 2022

Work

Photography, brand strategy & creative direction

FEMMS is more than just a bag; it's a lifestyle. FEMMS embodies femininity, strength, and exclusivity. Its craftsmanship, timeless designs, and long lifespan (thanks to genuine leather) align directly with the principles of slow fashion.

As a social media manager for FEMMS, I handled all her social media platforms from a to z: content creation (photography & creative direction), strategy and execution. The visuals are from the Spring campaign of 2022.

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